Let's take a picture of the New Year ♪ 2022 Cheki Emo Photo

Suzu Hirose shoots Ryo Yoshizawa & Wolf Aron with "Cheki"!

"Let's take a picture of the New Year ♪ 2022 Cheki Emo Photo"

　Fujifilm Co., Ltd. (Headquarters: Minato -ku, Tokyo; President and CEO CEO: CEO: Seiichi Goto) is a new CM from the TVCM "Let's take a picture of the New Year ♪" series.The 2022 Cheki Emo Photos will be broadcast nationwide from December 29 (Wednesday).

　This time, in addition to our image character Suzu Hirose, actor Ryo Yoshizawa and judo artists Wolf Allon will appear.Mr. Yoshizawa, who has decided on a haori hakama with a haori hakama, with a gorgeous sunny weather suitable for the New Year, with the hybrid instant camera "Cheki" "Instax Mini Evo (hereinafter" Mini Evo ")".This is a story to take photos of Wolf.Through the comical negotiations of the three, we will introduce the charm of "MINI EVO" that can be expressed as the scene with 100 shoots effects.

■ "Let's take a picture of the New Year ♪ 2022 Cheki Emo Photo" TVCM

URL: https: // YouTu.be/zaxTH1DEH1G

■ Special website

URL: https: // Instax.jp/mini_evo_sp/　

Lens effect: Mirror / Film Effect: Normal lens effect: Light leak / film effect: Retro lens effect: Vivid: Vivid: Vivid

■ About the hybrid instant camera "Cheki" "Instax Mini Evo"

"MINI EVO" is a hybrid instant camera that allows you to shoot while looking at the LCD monitor on the back of the camera and select and print your favorite image."MINI EVO" is equipped with 10 kinds of lens effects and 10 film effects.By freely combining a variety of effects, you can achieve a "100 shooting effect" and express it with a check print with the scene.In addition to luxury classic camera design, it is equipped with a lens dial, film dial, and print lever, so you can enjoy analog operations.In addition, by linking with a smartphone -only app, you can print a photo of your smartphone while being a camera, and the way you enjoy it will be greatly expanded.

■ About TV commercials

　"Let's take a picture of the New Year ♪ 2022 Cheki Emo Photo", Mr. Hirose in a sunny appearance is a dignified haori hakama.

Ryo Yoshizawa invites Wolf Alon to his house, and starts with a snail saying, "Both of you were good at last year" and "Please relax."

　After that, Mr. Hirose, who got "MINI EVO", began shooting Yoshizawa and Wolf.When Mr. Yoshizawa responds to the request of Hirose photographer who is particular about facial expressions and compositions with a rich expression, Wolf competes with a powerful action of judo.Furthermore, when the three people looked at the cheki prints taken before the kotatsu cuisine, Mr. Yoshizawa and Wolf were "I was emo" and "No, I am more emo!"And start arguing which photo is emo.Mr. Hirose, who had a view of such a child's fight while eating zoni, was watching the best shot of the two at the end.

Please focus on the gachinko game between Hirose, who takes pictures of Yoshizawa and Wolf and wolf by freely combining 100 ways of shooting effects installed in the "MINI EVO", and the gachinko game of men who are engaged over emo.

Lens effect: Leakage / Film Effect: Blue Lens Effect: Blur / Film Effect: Retro

Lens Effect: Vivid Lens Effect: Vivid Lens Effect: Normal / Film Effect: Sepier Lens Effect: Light Leak / Film Effect: Retro Lens Effect: Miller / Film Effect: Normal Lens Effect: Red / Film Effect: Red: Red

■ "Let's take a picture of the New Year ♪ 2022 Cheki Emo Photo" TVCM

　https://youtube.com.be/zaxTH1DEH1G

■ A campaign that wins a signed cheki print by Hirose, Yoshizawa, and Wolf!

　Instagram * 1 campaign will be implemented, with Suzu Hirose, Ryo Yoshizawa, Wolf Alon signed and "mini Evo".For details, see the special website (https: // Instax).Please see jp/mini_evo_sp/).

* 1 "Instagram" is a trademark or registered trademark of Instagram, LLC.

■ Shooting episode

◇ Mr. Yoshizawa who responds to Hirose's request with a check!

　Mr. Yoshizawa has a great trust that he is a well -known Hirose who has been co -starred in dramas and movies for the first time in the "Let's take a picture of the New Year".rice field.I went to shoot in a relaxed state from beginning to end, and responded to the requests of "I feel like I'm worried about my unavoidable love!"On the other hand, Mr. Hirose also created a detailed expression and composition while exciting, "More cool!"When he lifted Yoshizawa -san, "It's true that the expression is decided!"I was.

◇ Wolf, a mood maker that brightens the atmosphere of the site

　Wolf's shooting started with a cut that looked into his face from behind Yoshizawa, who was assigning his arms.The presence was overwhelming only for Wolf, which is 181 cm tall and in judo, whose main battlefield is a 100 -kilometer weight class, but if he smiles at the camera while shiraging his head, he can say anything.There was no charm, and the directors and staff who were watching over the monitor heard the word "cute".As soon as he heard the voice, Wolf was shy and laughed, saying, "I was a character called cute?"In addition, in the scene of Hirose's side in front of the three sitting on the porch, he commented, "I should be in the farthest, but my face is the biggest. It's strange."He was a bright and friendly character, such as inviting laughter, and was very excited about the site.

◇ Wolf is ready to lose with a sleeping technique hanging on Yoshizawa!?

　Of the two, while the photos compete for emo, Mr. Yoshizawa decides to sleep on Wolf.Mr. Yoshizawa, who received a lecture directly from Wolf, saying, "The right foot is in front and the left foot is behind," turned his right arm on Wolf's neck and immediately suppressed his upper body.After shooting, Mr. Yoshizawa revealed in his chest during the actual performance, saying, "I was intimidating from the bottom and I was thrilled when I was bounced off."Desperately keep the whole robe hardening.When the director said, "I was able to conclude 2021 with a wonderful expression!"Wolf commented on the sleeping technique from Mr. Yoshizawa with a lip service saying, "I was the first to be kept so much in the past year," and "I was prepared to lose."Mr. Yoshizawa was laughing with Mr. Hirose and the staff around him as a first -class joke of Wolf.

◇ In response to the director's intense, we show off the powerful “Shadow Judo”

　A scene in which Mr. Yoshizawa, who decides his cool expression one after another, requests Hirose to "take a picture" to Mr. Hirose.Wolf, who got up to the tatami mats, put in the spirit of "Shah!" And moved his body back and forth, left and right, and was not a shadowboxing, with Hirose -san's "man fighting with himself".Show off "Shadow Judo".Until then, he excites the site with a serious expression and a powerful top -notch performance that was different from the charming figure that he had shown to Mr. Hirose and Yoshizawa.

■ "Let's take a picture of the New Year ♪ 2022 Cheki Emo Photo" Making Movie

　 https://youtube.com.be/5q0e-0mklks

■ Suzu Hirose, Ryo Yoshizawa, interview with Wolf Allon

――This year, you were co -starring with Ryo Yoshizawa and Wolf Alon. How was the commercial shooting?

[Mr. Hirose]: In the "Let's take a picture of the New Year" series, it was very fresh and fun because there were not many opportunities to co -star with those who are not away.

――Please tell us your impressions that appeared on the TV commercial “Let's take a picture of the New Year” as a New Year's feature.

[Mr. Yoshizawa]: I'm happy.I think it's very grateful to be able to give me a series that has been going on since I was a child, and I was able to do it with Suzu -chan, which has a lot of co -starring, with a lot of co -stars.It was a very fun shooting.

[Wolf]: I was happy.I had been watching since I was a child, so I never thought I would be in this commercial, and I enjoyed shooting.

――How was the sleeping technique on Yoshizawa -san?

[Wolf]: This is the first time that I have been suppressed so much in the past year.

[Mr. Yoshizawa]: No (laughs).

[Mr. Hirose]: Ahahaha.

[Wolf]: I was really prepared to lose.

――How did you sleep on Wolf?

[Mr. Yoshizawa]: No, I'm afraid.

[Wolf]: No, no.

[Yoshizawa -san]: Wolf said, "Wow," and pretended to be done, but I'm still holding down my body (laughs).The feeling that I could return it at any time was transmitted, and I was thrilled when I would be skipped.

――Please tell us your impression of shooting Yoshizawa and Wolf with “MINI EVO”.

[Mr. Hirose]: You can enjoy it because there are various shooting effects.A lot of words "emo" come out in the commercial like a catchphrase this time, but when I shoot Yoshizawa -kun, I say "Yes, more!"I will give you.So it was really interesting.

――What kind of year did you look back on 2021?

[Mr. Hirose]: I think this year was a year when I was able to spend my time and work while thinking about various things.

――In the documentary program of Mr. Hirose broadcast this year, the appearance of kickboxing was noticed, but how was the response around you?

[Mr. Hirose]: This year, I made a role and reduced my exercise a little more than usual.If the one that moved after a long time was broadcast on TV, the people I met would be told like a slightly dangerous person (laughs)."I told you to do sparring together, but I still don't do it."

――How, Mr. Yoshizawa and Wolf look back this year?

[Mr. Yoshizawa]: I did a long work this year, and I just ran.It is an impression that it was a year with a high percentage of output while having the moment of input on site.Next year, I would like to see more works, do something more fulfilling even in private, and connect them again in a year with a lot of input.

[Wolf]: This year, I was able to expose a lot to the media and spread the judo, so I think it was a year when my own life changed.Without this, the big tournament will continue next year next year, so I think I have to do my best again.

――Please give a message to the viewers who see CM.

[Mr. Hirose]: Please take a copy of the New Year on the "Cheki" Instax Mini Evo, where you can enjoy 100 types of expressions!

■ "Let's take a picture of the New Year ♪ 2022 Cheki Emo Photo" Interview Movie

　https://youtube.com.Be/4JT4AWPMMOQ

■ Profile

[Hirose Suzu] Born on June 19, 1998 / Born in Shizuoka Prefecture

[Ryo Yoshizawa] Born on February 1, 1994 / Born in Tokyo

[Wolf Allon] Born on February 25, 1996 / Born in Tokyo

■ CM Overview

Title: "Let's take a picture of the New Year ♪ 2022 Cheki Emo Photo" (30 seconds)

Broadcast date: Wednesday, December 29, 2021

Broadcasting area: nationwide

■ Staff list

Creative Director Hiroshi Sasaki (Ren)

Planning / Copy Fukusato (One Sky)

General producer Yu Kushima (trademark)

Art Director Akihiro Hamabe (Watch)

Producer Hideto Wakao, Hidehiko Ikemiya (Geek Pictures)

Production Manager Mitsuyu Miyano (Geek Pictures)

Director Gohei Yamaguchi (Spring Planning)

Shooting Naoki Imoto (Hideki Kuroda Office)

Lighting Shinichi Miyagi (a rise star)

Art Asako Hagiwara (Hata Art)

Stylist Setsuko Ishida (Ishida)

Hair Makeup Hiromi Sasaki (free), Masanori Kobayashi (SHIMA), Risa Sawada (free)

Music Mushi Hamano (melody punch)

Cooking Semuri Noriko (free)

Offline editor Hiroko Watanabe (Connection)

Online editor Yuta Sato (Studio 109)

MA mixer Shimizu Tenjin (free)

Casting Tsuyoshi Kaimoto, Wakaho Soba (Dentsu Casting and Entertainment)

Keiko Masuda (Gambit)