The supply shortage of digital cameras is "serious" I asked manufacturers and retailers (ITmedia NEWS) --Yahoo! News

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Sony "ZV-E10" announced that orders will be suspended

Recently, I have more chances to see the news of "insufficient goods". It can be a water heater, a game console, an iPad, a printer, and a digital camera is one of them. When I talked to a camera specialty store, he said, "The supply shortage of both cameras and lenses is serious." [Other images] If you look at Sony's website, it is true that orders for the target model have stopped. When a certain product runs out of stock, the supply of some parts has been delayed for quite some time, and production cannot be made in time. There are many. However, there is a time lag of months before the shortage of parts affects the end consumers, and in the meantime, measures are often taken by managing parts and searching for alternatives. However, this shortage of goods caused by Korona-ka seems to be deeply rooted. What surprised me most was Sony. On November 19th, there was a release to suspend orders for the "α7II series, α6400 body, α6100 (black)". The reason is "the impact of global semiconductor shortages". When I asked Sony why it was this model, he said, "I made a decision while looking at the balance between demand and production status." Certainly, the α7II is an old model and is no longer the mainstay, and the mainstay of the α6000 series is the "α6600" and the VLOG CAM "ZV-E10". However, on December 3rd, there was a release that the acceptance of orders for ZV-E10 was suspended. ZV-E10 is a hit that pioneered a new market called VLOG, but I'm worried that it was released suddenly in December. Since the ZV-E10 seems to be based on the α6400, I think there may be a problem with the supply of parts required for the α6xxx series. That said, things went a step further. A new release came out on December 23rd. First of all, although it is an old model, it is listed in the current lineup, and the production of α7II and α6100, which was discontinued in November, has been completed. And it was announced that orders for the α6600 and "α7C" will be suspended. The fact that it was affected up to the α6600 probably means that there was a problem in procuring the parts required for the α6xxx series including the ZV-E10. Furthermore, if it spreads to the entry model α7C during the year-end and New Year holidays, the high-end model seems to have a big impact, although it is okay. Certainly, if you look at Sony's website, these orders have certainly stopped. Let's listen to the voice of a certain store here. It's a week ago, so it's not up to date. "Sony is serious and the α7s III and ZV-E10 are not in stock," he said. This time, I received comments from manufacturers that have announced supply shortages, not just Sony, but Canon has returned comments that are familiar to the entire market, so I would like to post them. "Since the second half of 20 years, personal consumption, which had been gradually declining due to corona, has recovered more than expected. We have taken steps to prepare a supply system in response to this rapid recovery in demand, but we have focused on semiconductors. It became difficult to secure parts. ”(Canon) It was said that the supply shortage of parts occurred when the demand for digital cameras recovered significantly from autumn to the end of the year. In Japan, the number of infected people has decreased dramatically and consumption has become active, but overseas, it has not subsided yet, and I think that the gap has emerged due to factory shutdowns and distribution stagnation. On December 3rd, Canon issued "Apology and Information on Product Supply Status." "EOS R3" and a lens. In particular, EOS R3 has a specific content that "when you place a new order, it may take more than half a year to deliver." It's a super-large new product, so I think I've made a lot of reservations. Let's listen to the voice of a certain store here. "Canon has no problem with bodies other than the EOS R3, but the R3 has received only a small amount compared to the number of reservations. There is a shortage of popular RF lenses across the board." ). As for the release. People who are aiming for R5 or R6 are relieved, but those who have a lens that they really want should do something about it. In May, Fujifilm released a new product "X-S10" and an interchangeable lens, saying, "Due to delays in parts procurement, it may take some time before the product is delivered." Furthermore, in October, the release of the "XF23mmF1.4 R LM WR" was postponed from November 2021 to February 2022. According to Fujifilm, "the supply shortage began around May 2021." Let's listen to the voice of a certain store here. "Fujifilm lacks X-S10 and X-E4 for the body and XF 27mmF2,8WR for the lens" (the expression is a little softened). At the end of the year, it's time to sell cameras, but there aren't enough cameras to sell. Nikon has announced the suspension of orders for batteries and lenses and the release of resumption of orders several times since autumn, and the latest information is "Notice of resumption of orders for some suspended products" on December 14th. .. The lens kit of "Z fc" is conspicuous. It has been postponed to October from the release schedule in late July. According to Nikon, it was postponed due to "delay in parts supply due to the influence of Korona-ka" in addition to reservations that exceeded expectations. Regarding the "Z 9" released on December 24, it is said that there are many reservations and "the effect of semiconductor shortage". Released on December 8th. Let's listen to the voice of a certain store here. "Since the announcement of the Z 9, Nikon has been selling well, and there are some shortages in popular lenses." What was surprising was a digital SLR camera. The number of customers who buy new digital SLR cameras is decreasing, but the "D850" and "D780" are said to have back orders. There are rumors that all production capacity is being poured into the Z 9.

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